Website Manager

Location: Doncaster (hybrid working)

Salary: Up to c.£38,000 + bonus + benefits

Reference: 7181D

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Description

Sue Ross Recruitment are working with an established, ambitious professional services group of companies who specialise in the property industry.

Due to success and expansion, they require a highly skilled Website Manager to join their Marketing team.

Key duties and responsibilities include:

  • Own the website, landing page and funnels roadmap, planning activities and resources appropriately and managing any delivery risk
  • Own the management of organic traffic via SEO, content and tagging of the website
  • Website content and form management, delivering optimised customer experiences
  • Upgrading the website for UX and building clear golden paths for performance growth
  • Build & manage the CRO strategy and delivery of experiments via Google Optimise
  • Build, maintain and leverage a strong network of key relationships to align marketing and digital initiatives.
  • Provide guidance to 2 team members on SEO & Content
  • Experience in building performance funnels for sales pages
  • Leverage our digital reporting capability to assess site performance, troubleshoot issues, and make optimisation recommendations.
  • Extensive knowledge and technical understanding of owned digital properties and platforms including content management systems (WordPress preferred) and SEO
  • Knowledge of Google Optimise and experience with setting up A/B tests
  • Excellent project management capabilities to stay on top of detail, deliverables and anticipate and propose solutions to potential roadblocks to keep activities on track.
  • Knowledge of GTM preferred
  • Extensive experience and understanding of digital analytics, GA preferred
  • Experienced at stakeholder management
  • Excellent presentation skills
  • Excellent people management skills including the ability to coach and delegate effectively
  • You will lead on website, landing page or funnel development projects, working collaboratively with the inhouse digital team and managing external agency relationships to deliver to agreed variable, on time, in budget and to brief
  • Work closely with internal stakeholders to use research and analytics to produce an SEO and content strategy
  • Support marketing colleagues and product teams to ensure website experiences reflect customer journeys, support acquisition efforts and are optimised for conversion
  • Ensure websites are tracked, managed and optimised, and implement activities that will improve metrics and deliver against agreed targets
  • Continually monitor website experience based on customer feedback, developing a roadmap for continuous content and UX improvement
  • Manage day to day website updates, including creating, building and amending pages

Candidate requirements:

  • Experience of developing website platforms is essential to this role
  • Excellent understanding of, and experience of developing, content, SEO and CRO programmes
  • Experience working with CMS systems including  (WordPress)
  • Ability to manage multiple projects, and experience of Agile working practices
  • Excellent attention to detail and strong written and verbal English
  • SEO experience, knowledge of both onsite and offsite SEO techniques
  • Managing a small team
  • Experience building and optimising websites. {WordPress, SEO, UE/UI}
  • Experience developing websites. {HTML, CSS, JavaScript}
  • Copy writing, editing, publishing.

Unfortunately due to the number of applications we receive, we are unable to provide individual feedback to all applicants. Please assume that if you do not hear from us within 72 hours that your application has been unsuccessful on this occasion.

May we take this opportunity to thank you for expressing an interest in one of our roles and wish you the very best in your search for employment.